Anne McSilver

Strategic Content + Communications

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Hi. I'm a global content leader @LinkedIn.

I create content that helps people and organizations be happier and more successful.

Whether connecting with a B2B or consumer audience, I strive for maximum creativity and constant testing and learning. My passion is applying data and insights to help brands and people achieve maximum impact.

In my previous role as chief of content at AAA, I led a team of 13 (plus freelancers and agencies) that won multiple awards for editorial content and launched a wide variety of media products, spanning web, newsletters, video, and social media.

LinkedIn 2025 Workplace Learning Report • 11th July 2025

The Rise of Career Champions

In a world of constant flux, organizations are only as adaptable as their people and their skills. Today nearly half of learning and talent development professionals see a skills crisis, with 49% agreeing, “My executives are concerned that employees do not have the right skills to execute our business strategy.”

LinkedIn Thought Leadership • 26th June 2019

Content Marketing Secrets From Best-Practice Brand Journalism

Anyone who has led a content or media team in recent years knows a thing or two about growth hacking. Maybe you sat around quietly savoring the status quo, but I doubt it. Chances are, you rocketed through rapid innovation, experimentation, and prototyping while launching new websites, newsletters, social media initiatives, video streams, apps, webinars, podcasts, and product features.

LinkedIn Talent Blog • 30th March 2023

Elevate HR and L&D Through a Culture of Creative Thinking

“There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns.” — Edward de Bono If you’re an HR or learning leader, the sentiment above should make your ears perk, and not only because one of those fields is literally mentioned in the quote.

2023 Workplace Learning Report | LinkedIn Learning • 30th March 2023

2023 Workplace Learning Report | LinkedIn Learning

Most orgs seek a people-centric future and look to L&D for help. Organizational success depends on people's success. And this simple truth guides the design of employee experiences, from onboard to exit, with human needs at the center.

City of Oakland • 30th July 2019

Uniquely Oakland

Welcome to Oakland, Calif., the best place on the planet to pursue prosperity. If that seems like exaggeration, consider this: Oakland is ideally located at the center of California’s $3 trillion state economy (an economy larger than that of the United Kingdom, France and India.) Oakland is also the geographic heart of the San Francisco Bay Area—the region recognized as the global capital of tech innovation, home to the nation’s highest GDP per capita, a magnet for the world’s smartest talent and a coveted place to live with unbeatable scenery, weather and cultural diversity.

31st March 2023

Join Olympian Allyson Felix and Global HR Leaders at the Glint People Success Summit

Join the Glint People Success Summit on October 26-28 to hear inspiring ideas from Olympic champion Allyson Felix, alongside global HR leaders speaking about employee engagement, well-being, and happiness at work.

Via Magazine's 100th Anniversary • 1st September 2018

100 Best Travel Ideas in the West

In 2017, I oversaw the 100th Anniversary of Via Magazine, including a special commemorative issue with an audacious cover story showcasing the most iconic travel experiences around the western United States.

Via magazine • 1st September 2016

Commemorative Poster

I conceived and edited a commemorative poster included as a tear-off gatefold cover with Via Magazine's Fall 2016 issue. Celebrating the 100th anniversary of the National Park Service, it was the Magazine's most popular cover of all time.